
How to Make Direct Mail Work for Your Business
Using snail mail in a digital world may sound backward, but businesses regularly use direct mail. Here are some tips to help your business send mailers.
Source: www.businessnewsdaily.com
Direct mail still works for much of the world.

How to Develop a Financial Services Content Marketing Strategy – NewsCred
Here’s how to put together a successful financial services content marketing strategy that revolves around education, relationship-building, and trust.
Source: insights.newscred.com
Everyone wants a successful campaign.

Trends To Watch Out For In Influencer Marketing
In the smartphone era and with the dawn of social media, brands have slowly adapted themselves to this new medium, now opening themselves to the idea of working with ‘influencers’.
Source: www.entrepreneur.com
Influencer marketing is a big scam to watch out for.

SMB Marketing: A Comprehensive Guide for Solo Marketers
You’re a one-woman show, wearing multiple hats, running your own errands, and hopping in and out of meetings all day.Between crafting marketing emails and keeping up with social media ……
Source: coschedule.com
This could be the solution to a lot of work.

Marketers Are Taking Greater Ownership Over CX Initiatives: Survey
Until as recently as two years ago, customer experience, or CX, tended to fall under the purview of such diverse departments as IT, customer service, and operations but a new survey shows that that responsibility has made a clear shift into marketing departments.
Research company Gartner looked at four specific areas of CX — voice of customer, defining customer personas,...

Busting the Myths That Keep Your Business From Reaching Millennial Customers
Millennials are often misunderstood from stereotypes that were developed quite a few years ago. They are no longer teens, but ar in their 20s and 30s and make up a large part of the workforce. Even though they’ve been around for a long time now, many businesses still aren’t sure how to reach them. It’s time to bust the myths and get to know the...