Sales Renewal’s insight:

In a viral, Like-driven world, sometimes it pays to do good.

While we don’t suggest helping charities just to promote yourself, working on charitable projects can often yield surprising benefits for a company (extended reach, social capital, Likes & Follows). In Sales Renewal’s case, we’ve been working for two years with Kids Really Rock, a free, all-day music and festival for families in the Boston area. Learn more about this Oct 5, 2014 family event and the charity, Cradle to Crayons, it supports.

Check http://www.SalesMemes.com every Friday to see the latest SalesMemes: the best and worst ideas to increase sales. See more #GoodExecutionErica, and hercolleagues: #HucksterHank, #BadExecutionBob, #SmugMarketerSam and #TrustworthyTom.