We regularly update our Growth Spurts blog with actionable marketing & technology advice, news and information.Just case you’ve missed these updates, we offer a regular summary roundup of the most popular/interesting posts. where we extract the most useful information, and in many cases, provide a link to learn more.

Here, then, are our 5 favorite posts from the past month:

Email Marketing

What Consumers Want from Brand Emails. Read this article if you’ve been rethinking the content and focus of your company emails. It seems pretty clear that offers – 20% off, BOGO, free shipping – are what consumers are looking for. Read more

Content Marketing

50 Terrible Work Phrases You Need to Stop Using. Guilty as charged? It can be hard to avoid buzz words, but you can lose credibility in the workplace by using too many. Did they miss any?

Social Media Marketing

How Homebuilders Can Leverage Houzz, Pinterest and Instagram. A picture is worth a thousand words – and may bring you some customers, too! – especially if you are a “visual” business that takes advantage of image-based sites like Houzz, Pinterest and Instagram. Read more

Social Media and the CEO. Does your company CEO have a voice on social media? If so, are they sharing information the public wants to hear? Read about a recent survey that shows how company news, goals, aspirations are much more important to share than those leaders’ personal stories.

How to Maximize Your Content Exposure on LinkedIn. If you’ve spent any time on LinkedIn, you’ve probably realized that it’s not always as clear cut as to the best way to use it for your business. That’s because at its core, it’s a peer-to-peer network, designed primarily for individuals to connect. There are some things you can do, though, to bring visibility to your business. Read more

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